Vision without action is merely a dream. Action without vision just passes of time. Vision with action can change the world.
In the 18th Century during his final years Musashi, Japan’s greatest swordsman wrote The Book of Five Rings. It is a classic on strategy, tactics, and philosophy that is still studied by Japanese businessmen and the Navy Seals. Whether formulating a business or battle plan, Musashi’s concept requires the consideration of all possible factors. Here are the questions to be answered:
Is this a business proposal that will benefit the world?
Is there a market for this product?
Is there a scientific foundation for this product?
Is the product solid and sustainable?
Is the marketing plan viable?
A resounding Yes is the answer to all these questions. We have a product that will bring positive change to the world and create A Brand New World!
The alcohol market is $400 billion but the loss in productivity caused by its detrimental effects is a staggering $249 billion annually. The billion dollar alcohol relief market proves that there is a demand for remedies. Some of these products may provide some relief but there is a clear need for a scientifically superior product for drinkers.